Introducing TUGA

Introducing TUGA

TUGA's vehicles are being designed to deliver the perfect solution with safety, features, function and style to satisfy demand around the world.

A stylish, efficient urban commuter vehicle built on a flexible, modular platform that can be configured for the commuter, delivery, taxi, rental and ride share markets.
150km range is well beyond the average daily driving distance of 83km.

Functionality

Functionality

Fully electric, with modular body components, this multi-purpose vehicle is designed to be stable, agile, and fast.

Rear Expanding Axle

Rear Expanding Axle

Unique to Tuga, the expanding rear axle provides enhanced stability and smoothness at cruising speeds and one of the narrowest footprints for lane splitting* and ease of parking. Key design elements are being engineered, prototyped, tested and patented.

Features

Interchangeable bodies and an expandable rear axle.

A unique electric three-wheeled design offers a standard chassis and interchangeable body styles to meet a wide range of needs. TUGA features an expandable rear axle offering a motorcycle-width of 85cm for lane splitting and easier parking, plus increased stability at higher speeds when extended.

Interchangeable bodies and an expandable rear axle.

All weather modular design.

With an aerodynamic open cockpit or fully enclosed, the TUGA delivers form, function, and safety in all climates. Built-in upgradability has been a fundamental design criterion. With modular bodies, add-ons, plug-ins and regular updates, consumers can own a base model and continue to buildout their perfect TUGA.

All weather modular design.

Digital connectivity.

With built in connectivity enabling a range of driver-focused tools (such as navigation, AR and HUD), TUGA offers first-in-class engagement for mobile urban digital consumers.

Digital connectivity.

Experiential pre-sales opportunities.

Using app-driven connectivity, users can experience TUGA’s benefits & features, book a test drive, signup for a rental program, manage customization and aftercare options and take advantage of special discounts and packages for early pre-sales bookings.

Experiential pre-sales opportunities.

Extended sales cycle.

Throughout its lifetime owners can enjoy the benefits of multiple vehicle styles, functions and regularly updated features. This versatile concept opens new market niches, prolongs the service life, and extends the sales cycle of the experience.

Extended sales cycle.
Safety

Anti-collision detection and avoidance features

Maintenance, repair, utilization

A range of tools facilitating easier maintenance, repair and utilization

Comfort

Digital dashboard and high-visibility electronic displays

Performance

Improve driving experiences from statistical data

Environmental

Environmental data enables cleanest, eco-friendly route navigation

3rd party retail sales tie-ins

Virtual Reality (VR) and Augmented Reality (AR) will play an increasingly important role as “connected cities” become common.

Cutting-edge sales tools

Virtual experiences will be available online to generate excitement, interest and enthusiasm as part of adver- tising & marketing efforts.

Partner marketing

From virtual driving experiences to loyalty recognition and contests, AR/VR plays a mighty role in the prod- uct roll-out roadmap.

Manufacturing and Support

Wherever possible, management’s experience in the auto manu- facturing sector has sourced existing OTS* parts to minimize development cost and maximize margins going forward.

Production can be outsourced/licenced/ramped up around the world close to the markets where demand is highest.

Aftercare offers independent service operators access to the licensed TUGA Network. Certified training and parts supply join sales referrals and marketing support as part of a network incentive program.

Manufacturing and Support

Operational Competence

TUGA’s management team
brings together automotive industry design and manufactur- ing expertise.

Designed from the beginning
to utilize Off-The-Shelf (OTS) parts, manufacturing efficiencies have been incorporated to maximize margins.

Architecturally-inspired
exteriors create a prestige image while delivering a vehicle suitable for all climates, and all markets.

Operational Competence

Competitive Landscape

Competitive Landscape